Some good pointers on how to deal with your community!


As I leave behind my Community Manager days at Xbox, I want to share some of the things I’ve learned over the years. So CMs and CM-hopefuls, take note!

1) It’s not about you
Being a community manager is not a chance for you to become a celebrity or to pump up your ‘personal brand’ (puke). If community is a party, you should strive to be the host with the most, not the drunk dude with a lampshade on his head or the lady surrounded by suitors like Scarlett O’Hara at the Twelve Oaks picnic. Your job is to keep the party safe, make sure everyone has a good time, and bounce troublemakers. Welcome newcomers, nip arguments in the bud, make sure the pretzel bowl is full. If you see someone sitting alone, strike up a conversation and introduce them around. If all the attention is on you…you’re doing it wrong.

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